Prime1Studio Statues - The Last of Us Part II Duality
Licensed Merchandise and IP & Franchise Management
Challenge: Translate The Last of Us Part II's central theme of duality into a paired statue release—two characters that work independently but create a complete narrative when displayed together.
My Role: Creative director managing dual-statue coordination, ensuring base compatibility, directing custom poses, and maintaining thematic consistency across both pieces while being point-of-contact with Prime1Studio, PlayStation Licensing, and Naughty Dog teams.
Delivered: Two 23-inch statues that recreate the iconic theater confrontation level. Featured multiple swappable parts, LED illumination, and interconnected bases that allow side-by-side or back-to-back display—capturing the game's "two sides to every coin" philosophy in physical form.
Year
2020-2023
Client
Prime1Studio
PlayStation
Scope
Art Direction / Licensing & Merchandise Development / IP and Franchise Management
Website
www.prime1studio.com
Scope of Work
Sculpt Review & Approval (Gray Scale through Final Paint)
Paint Master Application & Color Matching
Packaging Design & Art Direction
Asset Management & Style Guide Delivery
Brand Compliance & Quality Control
Cross-Functional Coordination (Licensing, Franchise, Manufacturing Teams, Character Team)
Sample Review & Feedback (All Production Stages)
International Partner Communication & Management
Product Launch Strategy & Support
Creative & Art Direction: Joshua Bradley
3D Files and environment textures: Naughty Dog Character Team
Manufacturing and Marketing: Prime1Studio
© 2023 Sony Interactive Entertainment LLC. UNCHARTED is trademarks of Sony Interactive Entertainment LLC. Created and developed by Naughty Dog LLC.
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