PROJECT INFO
Misfit Wearables / 2014 - 2015
Branding / Marketing / Photography / Packaging Design / Graphic Design
Brief
Hired to work under the Art Director to help build and establish branding for new and existing product lines within Misfit's portfolio. This included fitness trackers called Shine, Flash, and the smart home light bulb Bolt. Projects stretched from marketing campaigns to booth graphics for CES, and localized packaging dielines for print facilities.
Scope of Residency
Brand Identity Development
Art Direction for Key Imagery
Brand Management
Localized Packaging Design and Graphics
Photography
Retail and Trade show displays
Marketing Material across various platforms
Accolades
We became an integral part of the design team and growth, leading to the company being acquired by Fossil Group in late 2015 for $260 million.
*These projects were completed in-house during employment at Misfit Wearables before their acquisition and are used to showcase skillset only.
thanks for stopping by the haus
the door is always open for new friends and partnerships where we always are looking for the next story to help tell. time to drop us a message to begin the next story.
thanks for stopping by the haus
the door is always open for new friends and partnerships where we always are looking for the next story to help tell. time to drop us a message to begin the next story.
PROJECT INFO
Misfit Wearables / 2014 - 2015
Branding / Marketing / Photography / Packaging Design / Graphic Design
Brief
Hired to work under the Art Director to help build and establish branding for new and existing product lines within Misfit's portfolio. This included fitness trackers called Shine, Flash, and the smart home light bulb Bolt. Projects stretched from marketing campaigns to booth graphics for CES, and localized packaging dielines for print facilities.
Scope of Residency
Brand Identity Development
Art Direction for Key Imagery
Brand Management
Localized Packaging Design and Graphics
Photography
Retail and Trade show displays
Marketing Material across various platforms
Accolades
We became an integral part of the design team and growth, leading to the company being acquired by Fossil Group in late 2015 for $260 million.
*These projects were completed in-house during employment at Misfit Wearables before their acquisition and are used to showcase skillset only.
thanks for stopping by the haus
the door is always open for new friends and partnerships where we always are looking for the next story to help tell. time to drop us a message to begin the next story.
PROJECT INFO
Misfit Wearables / 2014 - 2015
Branding / Marketing / Photography / Packaging Design / Graphic Design
Brief
Hired to work under the Art Director to help build and establish branding for new and existing product lines within Misfit's portfolio. This included fitness trackers called Shine, Flash, and the smart home light bulb Bolt. Projects stretched from marketing campaigns to booth graphics for CES, and localized packaging dielines for print facilities.
Scope of Residency
Brand Identity Development
Art Direction for Key Imagery
Brand Management
Localized Packaging Design and Graphics
Photography
Retail and Trade show displays
Marketing Material across various platforms
Accolades
We became an integral part of the design team and growth, leading to the company being acquired by Fossil Group in late 2015 for $260 million.
*These projects were completed in-house during employment at Misfit Wearables before their acquisition and are used to showcase skillset only.
thanks for stopping by the haus
the door is always open for new friends and partnerships where we always are looking for the next story to help tell. time to drop us a message to begin the next story.